Kristina joined Google in 2006 to launch the Google Audio platform, the early days of programmatic radio. Google Audio was a natural fit because she started her career in radio spending over eight years in national and local advertising sales for Clear Channel. At Google, Kristina has worked across many verticals helping CPG, Financial Services and Auto companies design solutions that solve their business challenges utilizing Google’s search, display, video, social, mobile, and programmatic offering.
After the acquisition of YouTube Kristina worked on the core team building out monetization solutions and custom brand content for the platform. She was at the forefront of online live streaming in 2010 brokering the deal between YouTube, VEVO and American Express to create the award winning Unstaged music series.
A graduate of Syracuse University, Kristina has a B.A. in both Political Science and Broadcast Journalism. She is President of the Executive Board for the Newhouse 44, the heart of the Newhouse Alumni Network. Kristina is an active member of the Interactive Advertising Bureau (IAB) sitting on the founding commission for Digital Media Sales Certification. Her team has received multiple Effie and Webby Awards. An angel investor, she is passionate about helping startups thrive.